Critical Literacy English:Salvation Army Winter Appeal

How does the text construct a version of reality?Because the person/child looks cold and there are families out their that are struggling because of poverty.Another reason could be they don't have enough money to provide the things that they need.

Who benefits from this text? People like the Salvation Army help provide things for families that can't afford food,housing etc 

Who would be most likely to read this text and why? Adults would be most likely to read this text because since they are more likely to help.